How To Create a Facebook Business Page

It is needless to jolt down the necessity of a Facebook Business Page for your brand/website as of this date. With a current monthly active user base of over 2 billion, Facebook is prime platform that any business/organisation will risk ignoring.

How to Create Facebook Business Page 2019 Edition
How to Create Facebook Business Page

It makes growth of a particular company quite fluid at the same time, let's people from different global positions interact at will. Plus, such engagements do give your website a higher rank and makes it discoverable in search results.

Without further adieu, let's head over to step by step guide on creating a Facebook Business Page:


How To Create a Facebook Business Page (2019 Edition): Step by Step

Facebook fan pages assist you to brand and interact to all of your blog or website fans. If you've not yet made your website's Facebook Business Page, then you're at the perfect place to make your work easy.

Step 1: Sign Up on Facebook

Go to this create a Facebook Page link. You’ll find several business type options including business or brand, and community or public figure.

Create a Page
Create a Page

Select the category you’re creating the Facebook Page for. If your business type comes under more than one of the given category options, choose the one your customers are most likely to interpret when they know about your business.

Choose Type
Choose Type

After choosing a business type, a box will open where further details, like the name of your business, its address, and your Page category are to be filled in. Categories are basically branches within the larger business category you’ve chosen earlier. When you start typing in the category field, you’ll see a drop-down list of category options to choose from.

Page category
Page category

When you're good to move on, Click on Get Started.

You must keep in mind, clicking the above button will automatically accept your approval to the TnCs of Page Creation.

Step 2: Add Page Picture and Page Cover Photo

This is very important that you create a good impression from your Page's Display Picture and its cover photo. Both of which create a professional image of your Facebook Page. It goes without saying, such photos should be informative and relevant to your business title/theme.

Another thing worth noting is the cropping of Page Display Picture. There is a valid reason why I am writing about it. You'll notice the page picture gets circled on some places and usually appears square on other. Thus, it is advisable to keep important detailing in the centre of picture rather than at corners.

After all such calculations, click on Upload Profile Picture.

Add Images
Add Images

Next, you got to choose your cover image, the most appealing image on your Facebook Business Page. This image should depict the theme of your brand and speak out your brand nature. It will display at 820 x 312 pixels on PC or 640 x 360 pixels on mobile. The image must be at least 400 pixels wide and 150 pixels high.

Once you’ve selected an apt image, click Upload a Cover Photo.

Step 3: Setting Up the New Business Page

By now, you've already created the brand new Business Page on Facebook. But that's not the end, infact, now is the real deal. One by one, you'll have walkthrough every options available on Page Settings and set them accordingly.

3(a). Creating a Username

However, you can't just create the username of your brand new business page. You'll have to abide by some rules for that.

Creating Page Username
Creating Page Username

Before you can create a username for the supervised business page, the following conditions must be met:

  1. The business page must already have at least 25 Likes
  2. Your personal Facebook account needs to be verified
  3. For your personal Facebook profile, a username must be defined

Unfortunately, Facebook didn't mention these prerequisites and instead only issues the above mentioned, meaningless error message.

Saving Page Username
Saving Page Username

3(b). Adding Short Description of your Page

This is the space to tell people about your business. It needs to be a couple of sentences (maximum 155 characters). Click Add a Short Description, then just share the basic teaser text that can fetch healthy amount of visitors. You can add a longer description later on.

Add a Short Description
Add a Short Description

3(c). Fill up your About Page Section

You would possibly have some fishy thoughts on your mind about this part, but let me tell you, there are high chances of viewers interested in your company will hop into this section. After which an incomplete information will only lead them some place else that is more forthcoming.

To begin with, click About in the left-hand menu of your Facebook Business Page.

About Page
About Page

From this screen, you can add or edit every specific business details, like your foundation date, contact info, and link other social accounts.

You can now readily work on your Facebook Business Page via app available on Android and iOS stores. Check them out.

I hope this guide will help you in creating a Facebook Business Page. Do Share this with your friends if you find this helpful. Comment below your opinions, is you've got a business page for your company. I'll see you guys in my next post.